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Brand Crush: Monogram

I’ve never been into graphic tees. Even when they were at the height of fashion years ago, I always thought they were sort of gauche. The Ed Hardys of the world ruined it for me. You are much more likely to find me sporting a striped cap sleeve number or even a plain white vintage men’s tee. HOWEVER, there is an exception to every rule and in this case that exception is a super fun one. Monogram makes the absolute coolest graphic tees have seen, and they fit like your favorite vintage shirt. One thing I look for when choosing brands to feature is cohesive branding, and Monogram is the perfect example of a branding strategy that screams who their girl is. She is definitely that cool girl who always knows where the new gallery opening is going to be and she most definitely started the aperol spritz trend. I need everything!!


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